Est. 1987 · Rio Grande Valley

Hospitalityat Scale.

Restaurants are where we learned it. Business is where we scale it.

The F&P Philosophy
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39+ Years
50+ Locations
1000+ Team Members
5 Divisions

Our Brand Belief

We believe treating people well is one of the smartest ways to build a business.

Hospitality isn’t just for restaurants. It’s how we lead teams, run operations, build relationships, and strengthen communities.

When people feel welcomed and valued, trust grows and good businesses last.

Our Operating Pillars

These are the daily habits that help us deliver hospitality every day.

  1. 01

    Leadership

    How we lead with hospitality: welcoming, valuing, and developing every person we work with.

  2. 02

    Capability

    Building exceptional people and enduring businesses through skill, discipline, and continuous improvement.

  3. 03

    Non-Negotiables

    The standards that protect our culture, quality, guest experience, and community impact: integrity, respect, excellence, and mutual support.

WHAT F&P GROUP ACTUALLY DOES

F&P Group is a company built on hospitality.

We run restaurants today, and we’re building other businesses for the future, all using the same approach: treat people well so trust grows and good things last.

F&P Brands

Multi-unit franchise operations across South Texas. Dairy Queen, Schlotzsky's, and Cinnabon.

Explore F&P Brands →
F&P Media

Content production studio. Life Currency, Pillar Mindset, Restro Tech, and others.

Explore F&P Media →
F&P Development

Commercial real estate acquisition and development. 50+ properties across South Texas.

Explore F&P Development →
Yellow House

Elevated hospitality concepts bringing Austin's culinary culture to South Texas.

Explore Yellow House →

Applied intelligence for the next generation of food, hospitality, operations, and growth.

Visit F&P AI →
The BeginningExpansion EraDiversificationMedia & Hospitality

Living Our Culture

Together, we build
something that endures.

1987

The Pharr Start

A single franchise location in Pharr, Texas. One family, one promise, one relentless work ethic.

Let’s make every interaction count.

Leadership

Bob Lozano

Bob Lozano

Chief Executive Officer

Bob Lozano fun

Bob Lozano

Off the Clock

Lensda Lozano

Lensda Lozano

Partner

Lensda Lozano fun

Lensda Lozano

Off the Clock

Marcus Aurelio Barbosa

Marcus Aurelio Barbosa

VP, Restaurant Operations

Marcus Aurelio Barbosa fun

Marcus Aurelio Barbosa

Off the Clock

Genaro Alvarez III

Genaro Alvarez III

VP, Business Operations

Genaro Alvarez III fun

Genaro Alvarez III

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John Zertuche

John Zertuche

VP, Media and AI Strategy

John Zertuche fun

John Zertuche

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David Lozano

David Lozano

Director, Real Estate / Corporate Advisor

David Lozano fun

David Lozano

Off the Clock

Juan Sanchez

Juan Sanchez

Director, Dairy Queen Operations

Juan Sanchez fun

Juan Sanchez

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Mark Gamboa

Mark Gamboa

Director, Community Marketing

Mark Gamboa fun

Mark Gamboa

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Javier Morales

Javier Morales

Director, Media Operations

Javier Morales fun

Javier Morales

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Denise Garcia

Denise Garcia

Director, HR

Denise Garcia fun

Denise Garcia

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Sandra Soliz

Sandra Soliz

Senior Manager, Accounting

Sandra Soliz fun

Sandra Soliz

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Alicia Cardenas

Alicia Cardenas

Senior Manager, Administration

Alicia Cardenas fun

Alicia Cardenas

Off the Clock

What's Happening Now.

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Team working together

Our Rallying Statement

Work hard, have fun, and watch each other's backs.

Please share your interest, we'd love to meet you.

Every decision, every shift, every new venture, rooted in our belief in hospitality.

Restaurant operators in a business conversation

Growth Paths

Scale your success or exit with confidence.

Whether you want to keep growing with the right partner or find the right next home for your business, F&P Group brings operating experience and a long-term hospitality platform to the conversation.